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New Health Insurance Options Available in Dallas-Fort Worth Area

Principal Financial Group offers comprehensive care, competitive price through Principal Edge Network

(Des Moines, Iowa) — The Principal Financial Group® introduces Principal Edge NetworkSM, a proprietary health care provider network now available in the Dallas-Fort Worth area. The network helps employers achieve competitive discounts while providing extensive access to local physicians and hospitals.

“Everyone is watching their health care dollars more closely these days, which is why we're excited to introduce Principal Edge Network to Dallas-Fort Worth. By building our own network, we're able to negotiate deep discounts with many of the area's most prominent physicians and facilities,” said Philip Martin, president Principal Edge Network, Texas. “The network is an extension of our commitment to providing quality health insurance and excellent service for members, employers and health care providers.”

Principal Edge Network is available in the Dallas-Fort Worth area to current and future health insurance customers beginning March 1. 2009. With more than 5,000 physicians, specialists and facilities, Principal Edge Network offers discounted access to a complete range of health care services and levels of care. The network is currently available in the following counties: Collins, Tarrant, Rockwall, Dallas, Denton, Ellis, Hunt, Johnson and Kaufman.

The Principal Financial Group delivers customized health insurance specifically designed to help employers control rising health care costs. Our member-focused approach helps employees better navigate their health plan coverage. Online tools and resources guide employees in taking better control of their health and making more informed decisions about their health care.

Key service features include:

  • Prompt claim payment timing with a track record of (99.6 percent) dollar accuracy[1]
  • In-bound first-call solution accuracy (96.94 percent)[2]
  • Online access to claims status, patient eligibility and basic benefit information
  • Discounts to help lose weight, quit smoking, become physically fit

For more information, contact your Principal Financial Group representative or visit

About Principal Edge Network

Principal Edge Network is managed by Texas True Choice, Inc.* on behalf of the Principal Financial Group, a financial services company with nearly 70 years experience providing comprehensive and innovative employee benefit solutions. The network was developed as an extension of the company's commitment to the health care business and to providing high quality localized care.

About the Principal Financial Group

The Principal Financial Group® (The Principal®)[3] is a leader in offering businesses, individuals and institutional clients a wide range of financial products and services, including retirement and investment services, life and health insurance, and banking through its diverse family of financial services companies. A member of the Fortune 500, the Principal Financial Group has $287.4 billion in assets under management[4] and serves some 19.0 million customers worldwide from offices in Asia, Australia, Europe, Latin America and the United States. Principal Financial Group, Inc. is traded on the New York Stock Exchange under the ticker symbol PFG. For more information, visit


*Texas True Choice, Inc. is not a member of the Principal Financial Group
Insurance products and services issued by Principal Life Insurance Company

2007 Principal Life insured health block of business
Incoming Calls Management Institute, June 2008
"The Principal Financial Group" and "The Principal" are registered service marks of Principal Financial Services, Inc., a member of the Principal Financial Group.
As of September 30, 2008

Call 515.246.4907 or see the full Media Relations contact list.

Call 515.246.4907 or see the full Media Relations contact list.

Have a question? Call us at 1.800.986.3343

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