Increase wellness program engagement
Make use of these simple tips the next time you're talking to employees about your wellness program.
- Be consistent and use variety. Communicate the same messages through email, your intranet, internal newsletters, posters and table tents. When using email, distribute at the best time of day and day of the week for your audience.
- Less is more. Keep the frequency and depth of your communications simple and concise. Your employees are busy at work and don’t have a lot of extra time to read lengthy messages. Focus on the most important message you want your employees to walk away with.
- Consider demographics. For the first time ever, your organization may include one of the widest ranges of demographic generations. Keep in mind that you may be talking to Baby Boomers and Millennials and everyone in between.
- Think outside the box. Display posters and other printed materials in places where your employees are captive and go every day. This can be anywhere from the lunchroom to the restroom.
- Create conversation. Informal "lunch and learn" sessions are a great way for your employees to talk and learn from each other. Set a date and plan a topic. Then invite employees to bring their lunch and participate.
- Use visuals to track progress. It's hard to forget a goal when you can see it every day. Draw a thermometer, or other symbol for a company-wide goal, on a board and shade in progress each week.
- Incorporate social media. Create Facebook groups, start an employee blog and use simple voting polls to understand your employees' needs.