Atlantic Coast Business Center
The Atlantic Coast Business Center is a group of local offices representing Principal® in the Carolinas and Virginia. We are dedicated to helping individuals, businesses and their employees achieve financial security and success in our communities. We proudly represent Principal with integrity and professionalism.
Working with us
If you’re interested in working with us as an advisor, we’ll provide you a professional and supportive environment that helps you build your knowledge and skills. Learn more about what it’s like to work with us and meet our management team.
See our office locations & advisors
If you’re looking for a financial services product, we can help you find a local financial professional at Principal® to discuss your financial needs, as well as purchase life insurance, annuities, securities and investments.
See a list of advisors in the Atlantic Coast to contact one directly.
Do you want to make a difference and help others solve problems? We do too. That’s why we want to talk to you about your future with Principal. Whether you’re just getting started or ready to move your business in a new direction, we’ve got your back.
An inclusive culture and tools to build your career
The one thing we have in common is that each of us is different. That’s why we seek diversity in the people we hire. Our inclusion extends to the way we do business with a flexible work culture. That may mean you want to focus on a specific market, be a solo practitioner or join a team. No matter what you choose, we’re here to give you the right tools to build your confidence and help you succeed.
Meet the management team
Now that you know a little about our business center, we’d like to tell you about the amazing folks you’ll be working with.
Shawn Will - Regional Managing Director
"I’m committed to helping our advisors determine what financial success looks like, and helping them achieve it." As a former advisor and managing partner, Shawn brings over 16 years of industry experience to his role here at Principal. He is an active member of the National Association of Insurance and Financial Advisors (NAIFA) and the General Agency Management Association (GAMA).
Keith Mays - Managing Director
Keith joined the Principal Financial Group® in 2014 as Managing Director. Keith earned a Masters of Business Administration degree from Auburn University and a Bachelor's Degree in Communications from the University of South Alabama. Keith is an active member of NAFIA and the Bridge Foundation.
Angie Dirks - Operations Manager
“I care about the individual success of our advisors, employees and clients, and I strive to ensure the best possible experience for them.” Angie began working for Principal in 1998, and as Operations Manager she specializes in logistics, expense management, and the development of our advisors and administrative team. She resides in Raleigh and cherishes spending quality time with her family, friends and two adorable cats.
Bill Nelson - Senior Case Design Specialist
Nicole Hathaway - Marketing Associate
“I endeavor to support financial professionals in defining their value proposition, forming their unique story, and creating meaningful relationships with their clients.” With over 18 years of experience, Nicole helps our advisors define their target markets and supports them in ongoing efforts as they build their practice. In addition, she assists management in the recruiting, hiring and training of new financial professionals, and with matters dealing with industry compliance.
Connie Harrison - Sales Support Specialist
“My motto comes from Mother Teresa, and says a lot about me: Let no one ever come to you without leaving Better and Happier.” Connie joined Principal in 2009. As a Sales Support Specialist, she works closely with our advisors, processing their business, and providing all around administrative support for our team.
Elaine Sharry - Sales Support Specialist
“I am a dedicated administrative professional focusing on working with financial advisors to help them deliver prompt and accurate products to prospective clients.” Elaine joined The Principal’s Atlantic Coast Business Center in 2010 as a Sales Support Specialist. Her positive attitude resonates throughout the Virginia office as she provides administrative and marking support to our advisors.
Carin Keen - Sales Support Specialist
Carin joined the Business Center in 2015 as a Sales Support Specialist. She has spent the last 8 years in the financial services industry in representative support, general administrative work, and agent recruiting. When Carin is not working, she stays busy with her teenage daughter, enjoys working in the yard, reading, and traveling.
Cindy Duick CLF®, LUTCF - Sr. Regional Marketing Consultant
Cindy's mission is to help financial professionals achieve success through efficient use of resources, developing markets and strategic business planning as she partners with business center teams throughout the United States. Her financial services experience began in 1999, however she has worked in various aspects of sales and marketing in diverse fields such as advertising and sales promotion, corporate healthcare administration, and manufacturing.
Originally from Lancaster, PA, Cindy lives in Boca Raton and is a long-time member of the Gulfstream Guardian Angels Rottweiler Rescue, an advocate for the Alzheimer's Foundation, and a member of St. Jude Catholic Church.
Interested in meeting with an advisor near you? Great! Check the list below to see who’s available in your area and learn more.
4141 Parklake Avenue, Suite 510
Raleigh, NC 27612
919-745-2040 or 800-457-3776
Directions to the Raleigh office
351 Old Bark Lane
Boone, NC 28607
14045 Ballantyne Corporate Place, Suite 500
Charlotte, NC, 28277
20621 N. Main St
Cornelius, NC 28031
225 Green St, Suite 203
Fayetteville, NC 28301
Directions to the Fayetteville office
445 Dolley Madison Road, Suite 100
Greensboro, NC 27410
High Point office
3803 Wesseck Rd
High Point, NC 27265
Jackson Springs office
79 Richmond Rd.
Jackson Springs, NC 27281
Directions to the Jackson Springs office
214 W. Center Street
Lexington, NC 27292
Directions to the Lexington office
Midlothian, VA office
15521 Midlothian Turnpike, Suite 404
Midlothian, VA 23113
804-897-8294 or 866-301-8734
Directions to the Midlothian office
107 Kilson Drive, Suite 102
Mooresville, NC 28117
Roanoke Rapids office
22 East 10th Street
Roanoke Rapids, NC 27870
Directions to the Roanoke Rapids office
Mount Pleasant, SC office
1012 eWall St.
Mount Pleasant, SC 29464
Directions to the Mount Pleasant office
2990 Bethesda Place, Suite 602A
Winston-Salem, NC 27103
The financial professionals of the Atlantic Coast Business Center are licensed in NC and VA to offer insurance products, life insurance (including variable life), annuities (including variable annuities), securities and investment advice.
This site is not a solicitation of interest in any of these products in any other state.
Insurance products from the Principal Financial Group® are issued by Principal National Life Insurance Co. (except in NY) and Principal Life Insurance Co. Securities and advisory products offered through Principal Securities, Inc., 800/247-1737, member SIPC. Principal National, Principal Life, and Principal Securities are members of the Principal Financial Group, Des Moines, IA 50392.
* Advisors marketing under DBA are not an affiliate of any company of the Principal Financial Group®.
Important Consumer Information: The Atlantic Coast Business Center Financial Professionals of Principal Securities may only transact business in a particular state after licensure or satisfying qualifications requirements of that state, or only if he or she is excluded or exempted from the state's registration requirements. Follow-up, individualized responses to consumers in a particular state by any of the Financial Professionals of Principal Securities that involve either the effecting or attempting to effect transactions in securities or the rendering of personalized investment advice for compensation, as the case may be, shall not be made without first complying with the state's requirements, or pursuant to an applicable state exemption or exclusion. For information concerning the licensure status or disciplinary history of a broker-dealer, investment adviser, BD agent or IA representative or any financial institution he or she represents, contact your state securities law administrator.
The Financial Professionals of Principal Securities are licensed in a number of states to offer insurance products, and life insurance (including variable life), annuities (including variable annuities), and are securities and advisory registered in a number of states This site is not a solicitation of interest in any of these products in any other state.
Principal Life maintains certificates of authority to transact insurance in all 50 states. Principal Life NAIC identification number is 61271. Principal National NAIC identification number 71161.