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Commitment to the Future: 10 Years of The Principal 10 Best Companies

Key Trends

Luke Vandermillen, vice president of retirement and investor services for The Principal, introduces the report, "Commitment to the Future: 10 Years of The Principal 10 Best Companies" and identifies key trends from the research.

Over the last decade The Principal has recognized 100 growing businesses through The Principal® 10 Best Companies for Employee Financial Security program. Despite the economic uncertainty during this time, 98 of these 100 companies remain in business. How did these companies not only maintain their commitment to their employees, but in many cases deepen it?

These leading companies’ approach to employee financial security is the basis of a white paper from Harvard Business Review Analytic Services sponsored by The Principal. The study sought to uncover what has made the winners stand out among their peers over the past decade and what can we learn from these companies to prepare for the decade ahead.
» Download the full report (PDF: 584 KB)

Common themes from the companies studied:

  • Don't go it alone. Financial professionals can be invaluable in sorting through options to help ensure that the needs of employees are met through the right benefits for the best value.
  • Benefits pay dividends by impacting recruitment, competitive advantage, stronger and deeper customer relationships, and even safety.
  • Communication is king — a benefit not understood is not appreciated.
  • The key to future success lies in keeping employees well, as health care costs and an aging workforce continue to be concerns.

Get the full report

Download the white paper now (PDF: 584 KB)



Information based on Harvard Business Review Analytic Services Survey: "Commitment to the Future: 10 Years of The Principal 10 Best Companies," May 2012, a report sponsored by the Principal Financial Group. James Heskett and Harvard Business School are not affiliated with the Principal Financial Group® or any of its member companies.


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