Marketing Your Business: Five Strategies to Position Your Company in a Challenging Market
This past teleclass was recorded and transcribed for your convenience. Listen to the recorded audio or read the written transcript:
- Audio File (MP3: 12.4 MB) (53:30 minutes)
- Class Summary (PDF: 62 KB)
- Download & print the class slides (PDF: 1.1 MB)
Carolyn Sawyer, Founder and Chief Creative Strategist of the Tom Sawyer Company, will provide tips to members on:
- Staying connected
- Creating an online presence
- Maintaining flexibility and creativity
- Developing partnerships
- Leveraging internal investments
Carolyn owns a full-service Marketing Advertising Communications firm. She consults the nation's largest organizations, including the United States Postal Service, University of South Carolina and American Airlines on developing strategic marketing plans.
A respected author, Sawyer wrote, "Forget the Glass Slipper, Build Your Own Castle: 10 Traits of a Million Dollar Business.” Sawyer has served as a correspondent for ABC News and as a news anchor for Lifetime Television.
She is an active member of the Women's President's Organization (WPO,) an association for multi-million dollar business owners, and is a founding member of the Coalition of 100 Black Women-Boston Chapter.
For More Information on Carolyn and Her Business Please Visit: