About Us Our Company Worldwide locations Regional locations Principal ® Financial Network of the Rocky Mountains and Arizona Meet the management team - The Rocky Mountains and Arizona
Principal® Financial Network of the Rocky Mountains and Arizona
Meet the management team
Office leadership
Jared Darrington
Jared Darrington, CFP®
Regional Managing Director

Jared Darrington has been in the insurance and financial services industry since 1999. He started as a financial professional and has qualified for Member of the Million Dollar Round Table (MDRT) ten times. He became a financial professional to help people gain financial clarity and confidence throughout their lifetime. He has a passion for and experience in coaching financial professionals of all levels of experience. His mission is to help financial professionals create an elite client experience for the families that they work with, create a work-optional lifestyle by building more time back in their day, and to help financial professionals create efficiencies and profitability.

Contact information
720-274-8838 darrington.jared@principal.com Connect with me on LinkedIn
Seth Dhaenens
Seth Dhaenens, ChFC®, WMCP®
Managing Director

Seth has two decades of experience in the financial industry and specializes in recruiting, selecting, and developing high-quality financial professionals. As a managing director, he provides valuable training, feedback and marketing development strategies to help professionals reach their full potential. Seth resides in Central Phoenix with his wife and their two children.

Contact information
602-603-8636 dhaenens.seth@principal.com Connect with me on LinkedIn
Diego A. Verdugo
Diego A. Verdugo, CFP®, CRPS®
Managing Director - Investments

As a managing director, Diego focuses on attracting and developing top financial professional talent. Diego’s 10+ years with the organization, as well as his experience consulting with financial professionals from multiple channels and firms, provide exceptional value to our team. Diego is extremely passionate about helping business owners identify areas of improvement in growing their businesses. He is an active member of the community and serves as a Board Director for Junior Achievement of Arizona and the Association of Latino Professionals for America (ALPFA). Diego lives in South Phoenix and in his free times enjoys spending time with his wife and their two daughters.

Contact information
602-603-8629 verdugo.diego@principal.com Connect with me on LinkedIn
Office staff
Sarah Lindsay
Sarah Lindsay
Assistant Director Field Operations

Sarah drives operational excellence in partnership with the regional and territory leaders. Through leadership of and in partnership with a team of territorial support staff she strives to deliver solutions to financial professionals cultivate compliant and best in class practices.

Contact information
515-297-8407 lindsay.sarah@principal.com Connect with me on LinkedIn
Mark Parish-Dunsworth
Mark Parish-Dunsworth
Manager Field Operations

Mark leads a team of new business consultants and works closely with corporate partners to develop processes which enable the team to provide a high level of service to the representatives in the territory.

Contact information
parish-dunsworth.mark@principal.com
Molly DeGesualdo
Molly DeGesualdo
Senior Business Development Consultant

Molly works with the management team and financial representatives to implement strategies to expand their marketing, branding, and business development efforts at both the individual representative and regional office level.

Contact information
degesualdo.molly@principal.com
Rachel Crain
Rachel Crain
Senior New Business Consultant

Rachel directs the design and submission of new business cases. Working together with financial professionals and their teams, along with corporate product partners, she verifies that all cases are submitted with precision and adhere to product area processes. Rachel commitment to excellence ensures timely processing and a seamless client experience.

Contact information
crain.rachel@principal.com
Maureen Goggins
Maureen Goggins
Site Coordinator

Maureen plays a crucial role in ensuring our offices operate efficiently. Working closely with the entire team, she serves as a skilled troubleshooter who addresses challenges head-on. Maureen takes pride in making sure inquiries are handled promptly. With her proactive approach and attention to detail, Maureen contributes to a supportive environment where client needs are prioritized.

Contact information
goggins.maureen@principal.com
Haley Larson
Haley Larson
Candidate Experience Consultant

Haley partners with the management team to provide comprehensive support to all new financial representative candidates through the onboarding and initial marketing launch processes. This includes scheduling exams, ordering background checks, and preparing contracting and registration paperwork.

Contact information
larson.haley@principal.com
Carson Wirges
Carson Wirges
Field Supervisor

Carson assists the management team with their supervisory and regulatory responsibilities. He is crucial to maintaining the integrity of the firm by ensuring activities comply with regulatory requirements, laws, and firm policies.

Contact information
wirges.carson@principal.com
National staff
Jane Choi
Jane Choi, CLF®, LUTCF®
National Recruiting Director

For over two decades, Jane has specialized in building and leading entrepreneurial teams and helping individuals from diverse backgrounds grow and succeed in their careers. Her expertise is in recruiting, with a focus on identifying, hiring, and retaining top talent with strong business acumen and strategic problem-solving skills. Jane is passionate about fostering collaboration while upholding the values of client service, operational excellence, and market growth. Her goal is to help create high-performing offices that offer meaningful opportunities and long-term support for professionals in our industry. If you are interested in joining our nationwide network of leaders and financial professionals, she would love to connect.

Contact information
805-844-0025 choi.jane@principal.com Connect with me on LinkedIn
Lisa Rinehart
Lisa Rinehart
Regional Talent Acquisition Consultant

Lisa has decades of experience in the financial services industry with a career that started managing credit union relationships on the West Coast. She joined Principal® in 2008 to focus on sourcing registered financial professional and leader talent. She finds great satisfaction in this role as she lives out the company’s values and mission, bringing new talent from across the country into our culture of inclusion and diversity, where both specific and holistic practices thrive.

Contact information
559-214-2123 rinehart.lisa@principal.com Connect with me on LinkedIn
Melville Waithe
Melville Waithe
National Director - Succession and Practice Management

Melville is an experienced financial services leader with a strong background in wealth management sales and a commitment to servant leadership. Skilled in managing, coaching, and mentoring teams of over 1,000 professionals, including sales coaches, financial and wealth advisors, client relationship consultants, and senior managers, both directly and indirectly. Proven success in guiding advisor teams to integrate key principles of practice management, business planning, insights discovery, advisor technology resources, and the consultative sales process into their operations. He holds an MBA and a Bachelor of Science in Business and is a proud lifetime member of the Delta Mu Delta International Honor Society in business administration and The National Society of Leadership and Success.

Contact information
704-716-2468 waithe.melville@principal.com Connect with me on LinkedIn
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