Principal Knowledge Center

The latest insights from our experts on attitudes, behaviors and trends that impact long-term financial security. Thought leaders from across the globe provide data analysis, research and perspective on the economy, investment management, retirement security and more. 

Filter Articles
Photo of a woman who is a super saver and has been investing in her future.

Gen X and Gen Y super savers are generally maxing out contributions to their retirement accounts. They’re prioritizing savings over nearly everything else.

2 minute read
Photo of 8 Principal retirement leaders talking about what advisors can do to prepare for the changing financial industry.

Principal® retirement leaders discussed what advisors can do to prepare for upcoming changes in consumer trends, workforce demographics, and, of course, innovation and technology. 

5 minute read
A woman talking to her female advisor.

Women are talking about money—just not to the overwhelmingly male ranks of advisors. How can advisors better serve the market? And how can we support women in the financial industry?

6 minute read
A man and a woman walking into a voting precinct.

As an advisor, you can be useful to your clients without getting partisan. There are ways to help them better prepare their portfolios and budgets based on the outcome at the ballot box.

6 minute read
Photo from Nasdaq where we presented our outlook for 2019.

The new year could see Main Street doing well while Wall Street struggles. Find out what our economist thinks could affect you financially in 2019.

4 minute read
Photo of Heather Winston.

What might tax reform mean for you and your business? We gathered a panel to discuss what’s changed and what you can do now to prepare.

3 minute read