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Featured Article

How to create your own lifelong financial plan, step by step

Create a just-for-you path to balance your short- and long-term goals.
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For individuals
About Us Careers at Principal Financial Representative Opportunities New financial professionals
Start a career as a financial professional with Principal

Our three-step development path blends practical training with support to help you pivot your career.

 

What you’ll find

Mentorship 
pairing

Ownership
opportunities

Marketing
support

Being a Principal® Financial Network financial professional is more than just a job. You’ll pursue an entrepreneurial career that’s flexible and independent. You’ll also make a meaningful impact, building relationships with people and businesses as you help them work toward their financial goals. Our financial professionals: 

value independence with structure

benefit from predictable early earnings with the potential for significant growth

rely on modern technology and local support to build momentum 

find motivation by client impact and long-term career potential 

As a financial professional, you’re both part of a team and in charge of your own business and how you work. When you join the Principal Financial Network, you join the nationwide affilitated group of financial professionals who work with the Principal Financial Group®.
A 3-phase development program to launch your career

Transitioning to a new career can be both exciting and challenging. The Principal Financial Network development program helps you during the change while you build your business, and refine and grow as you gain experience. You’ll learn about: 

business skills, holistic planning, and marketing campaigns 

sales skills and required licensing

market research and strategy, business planning, and entrepreneurial best practices

Relationships you develop with Principal mentors, business coaches, and financial professionals help you build community. You’ll also have access to resources to help you master both product knowledge and the sales process as you strengthen and expand your business.
Compensation that rewards your hard work

How do you help financially plan for yourself as you move from one career to the next? Your first six months with the Principal Financial Network include a salary to provide stability. Then, you shift to a model in which you guide both your income and your business development.

Our competitive payout structure, based on gross dealer concesssions, aligns with your goals and client needs, reflecting your business model and choice of affiliation. Your total rewards may include comprehensive benefits, wellness program, and retirement plans. Your compensation structure is based on:

your contract relationship   

what and how much you sell 

assets under management 
Products and technology make a difference to you

Every client you have as a financial professional has their own unique goals, challenges, and priorities. As a member of the Principal Financial Network, you’ll find a robust lineup of products, services, and solutions to help them. That includes retirement and benefit plans to address everything from participant education to key employee retention. As you help your clients, Principal helps you, with hardworking technology that maximizes your efficiency. That includes:

integrated customer relationship management

streamlined e‑apps, e‑sign, and client scheduling for faster cycles 

digital marketing tools including social, email, newsletters, website support 

cybersecurity support to protect your practice and clients 

local team coaching and mentorship 

sophisticated financial planning and wealth management through vendor relationships  
Be in business for yourself, not by yourself.
Learn more about Principal Financial Network

Are you an experienced financial professional and want to learn more about working with Principal Financial Group? Discover how we can help you grow your business as you tap into our supportive culture.  

Affiliation with the Principal Financial Group® may be contingent upon completion of a thorough criminal, credit check and licensing if applicable. This position is subject to SEC restrictions on personal political contributions.

Principal® is an equal opportunity employer and an E-Verify participant. All qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, gender identity, gender expression, pregnancy, national origin, citizenship status, disability, genetic characteristics, sexual orientation, marital status, domestic partner status, military status, protected veteran status, disability status or any other characteristic protected by law.

Recruitment fraud is a scheme that offers fictitious job opportunities to people. This type of fraud is normally done through online services such as bogus websites, social media, or through unsolicited emails claiming to be from Principal or Principal employees. Only applicants who have completed the selection steps and have met in person with a Principal representative will be considered for financial professional opportunities. Principal will never ask for money during any stage of the application process. If you receive a communication (e.g., LinkedIn message, Facebook Messenger, SMS text, personal email, etc.) asking for money or personal financial information, don't engage or respond. Please contact our Human Resources team at MyHR@principal.com or 1.866.524.6947, and your local law enforcement and share any relevant details about the suspicious interaction. For more information, review our recruitment fraud information.