Financial professionals can use our insights and exclusive tools with business owners to assess their needs and see how they stack up against their peers.
- Business protection is still priority #1, but other goals are shifting
- Focus on key employee benefits surges in importance
- Rising healthcare costs have some business owners rethinking benefits strategies
- Offering robust benefits helps protect employees and can increase workplace productivity
- Complex jargon and information overload are barriers to financial planning
Our latest Business Owner Insights survey reveals business owners’ competing priorities, pain points, and expectations of providers and financial professionals. Five key takeaways emerged this year.
Hear the real world challenges many business owners and key decision makers are facing, including the pressures shaping their decisions and the common protection gaps that can be easy to miss.
When asked about their most pressing concerns, business owners ranked their top priorities. While business protection remains the #1 priority, others are shifting based on rising costs and employee needs.
Nate Schelhaas, Senior Vice President and Head of Business Owner Segment—Benefits and Protection, explains why business owners are reevaluating their key employee benefits packages.
Retaining key employees can be critical to protecting and growing a business. Business owners know this—in fact, nearly 75% want to offer more benefits to their top talent, both to keep them on board and to boost productivity by keeping them motivated and engaged.
75% of business owners want to expand key employee benefits.
No matter the size of the company, 64% of business owners said the rising cost of healthcare is a leading workforce concern. Business owners want to help close the gap facing underinsured employees.
64% of business owners said the rising cost of healthcare is a leading workforce concern.
Explore our resources and solutions that can help you protect yourself, your employees, and the future of your business.
Helping to protect
Help safeguard your life’s work against unexpected disruptions and ensure continuity.
Providing key employee benefits
Retain top talent with targeted strategies that reward your most valuable contributors.
Expanding employee benefits
Boost overall financial security with comprehensive packages that are designed to attract a diverse workforce.
Our tools enable financial professionals to evaluate benefits and create tailored reports that help employers protect their businesses, employees, and lifestyles.
Compare benefits
See how employer benefits stack up with similar sized organizations.
Assess your needs
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