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News that affects you and your clients

The latest in rules and regulations, process changes, and updates that help you plan for your business and help your clients.

March 02, 2026
Life Insurance
Pricing update for Executive VUL III
Principal Executive Variable Universal Life IIISM (Executive VUL III) offers an attractive way to informally finance nonqualified deferred compensation plans.
February 25, 2026
Annuities
Rate changes for Principal® Strategic Income – Guaranteed Lifetime Withdrawal Benefit (GLWB) rider
Effective March 1, 2026, initial Secure Income and Secure Income Deferral Credit percentages for Principal® Strategic Income will increase. These rates apply to all new contracts with an application signature date of March 1, 2026 and after.
February 23, 2026
Annuities
Exciting enhancements to our Principal® RILA products
Announcing enhancements to our registered index-linked annuities (RILA) products effective May 1, 2025.
December 29, 2025
Life Insurance
Principal UL Flex III repriced and UL Provider Edge discontinued in 2026
Effective Jan. 2, 2026, Principal Universal Life Flex III (UL Flex III) is repriced for new-issue policies. Review important details and key dates for submitting business.
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