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Employee benefits and retirement plan solutions Protect my employees Total Retirement Solutions Award-winning total retirement solutions industry leader
Award-winning retirement plan services
Retirement expertise you can count on

Count on our expertise to find the right solutions to help you attract and retain employees. As a total retirement solutions industry leader, we offer multiple options and a simplified experience that can help grow with your business.

And with Principal®, an award-winning recordkeeper, you can take advantage of having multiple retirement plans with one provider that can benefit you and your employees.

NAPA Advisors Choice winner 2025

Ranked in all five market segments—Micro to Mega
A top plan service provider

#1

Defined benefit, Nonqualified deferred compensation, Employee stock ownership

Top 3

Defined contribution

Top 4

Pension risk transfer
Award-winning website technology

We use innovative technology to transform retirement experiences and supplement human interactions.

DALBAR rated 2025 Superior First Impression seal

Our plan sponsor website was ranked #1, earning DALBAR’s 2025 Pyramid of Communications Excellence.
Plan sponsor website

Our award-winning technology can help free up your time from the day-to-day aspects of the plan so you can focus on helping your participants create a more secure financial future based on their goals.

#1 Plan sponsor website

Medal winner for

Homepages and dashboards

Plan sponsor support

Participant management
Participant website

Your employees will experience our highly rated participant website.

Top 3 Plan participant website

Medal winner for

Transactions

Easy to navigate

Modern

Responsive

Comprehensive
How we lead the way

Our story centers around our blend of people and evolving technology. Don’t take our word for it, check out the plan sponsor and the participant experiences for yourself.

Discover how we’re building technology around your needs
A laptop displaying a demo.

For illustrative purposes only.
Mockup of the Principal mobile app on a cellphone.

For illustrative purposes only. Standard text and data rates apply. Available in Spanish

Principal® app

Our mobile app provides quick answers and lets participants efficiently make account changes. It’s about helping them plan for the future while getting them back to living their lives as quickly as possible.

Download the Principal® app:

Google Play Store Badge
Apple app store badge

Rated 4.8 out of 5 stars on iOS App Store

Top ranked for participant mobile app buy PLANADVISER and NAPA.
Capabilities to help drive outcomes

Planning for retirement can be overwhelming for your employees. They have to figure out how much they may need to save and how long those savings may last while preparing for variables like the unpredictable market. That’s no easy task—especially when they go it alone. That’s where we can help.

Tailored

Tailored and personalized experience designed to help individuals with their unique needs.

Beyond retirement

Our services are designed to help participants beyond retirement savings.

Consolidated view

Participants can navigate to their retirement products in one place from a single sign-on.

Employees discussing award winning strategies

Award-winning participant engagement

PLANADVISER: A top-rated defined contribution plan provider for:

  • Enrollment materials, support, and processing
  • Financial education/wellness resources
  • Mobile app and website
  • Overall service

Pension & Investments 2025 Eddy Awards for client campaigns

  • 1st place, Special projects and retirement readiness
  • 1st place, Financial wellness, and investment education
  • 3rd place, Special projects, and financial wellness 

Plan Sponsor 2026 Signature Awards

  • 1st and 2nd place, Emphasizing Diversity and Inclusion
  • 2nd place, Promoting participation
  • 3rd place, Provider innovation

2026 Gramercy Awards

  • Strategic excellence in financial planning
Our people-first approach makes us a top workplace for our employees

By purposefully investing in secure, reliable, and innovative technology, we strive to enhance our capabilities and exceed your expectations. Yet we know it’s our people who make the real difference. We’re proud our service teams are recognized for their efforts.

PLANADVISER: A top-rated defined contribution provider for:

  • Overall service for micro, small, medium, large, and mega plans
  • Participant call centers/phone support
  • Quality and consistency of client service teams
  • Service to MEPS and PEPS
  • Fee Structure for Advisors

PLANSPONSOR: Best-in-class and participant services.

  • Recordkeeping platform
  • Participant services
  • Investments and fees

Escalent: A top-rated provider for:

  • Enrollment process
  • Webinars
  • Responsiveness

Principal provides a workplace where our employees feel empowered to bring their best selves to work on your behalf every day. And Principal is recognized as one of the Ethisphere's World's Most Ethical Companies.

Read about workplace excellence at Principal.
An employee is recognized during a team meeting while the rest of the team at the table nods approvingly in the background.

Commitment to security and innovation

Principal® continues to lead the industry in cybersecurity through innovative technology solutions. Principal® is ranked #1 for data security and cyber risk management practices. Our commitment to protecting our customers' assets and personal information is demonstrated through award-winning capabilities like our CSO-recognized facial recognition for digital identity verification.

CSO Awards 2025 winner emblem

Footnotes

2025 NAPA Advisors’ Choice Recordkeeper awards, September 2025.

Advisors rated different service categories in five distinct market segments. They only voted on the services in their target markets and evaluated them on a five-point scale, ranging from “world-class” to “functional” to “needs work.” NAPA included the top five in five separate target markets based on size: Mega Market over $250 million in plan assets; Large Market between $100 million and $250 million in plan assets; Mid-Market between $10 million and $100 million in plan assets Small between $1 million and $10 million in plan assets; Micro under $1 million in plan assets

The following link reveal the results of that assessment, the top five in each service category (sorted alphabetically). See the full ratings. NAPA is not an affiliate of any company of the Principal Financial Group®.

  

#1 Defined benefit plan service provider. Based on number of plans (7,743). Source: 2025 PLANSPONSOR Defined Benefit Administration Survey, September 2025.

  

No. 1 provider of nonqualified deferred compensation (NQDC) plans. Based on number of plans (excluding 457 plans). Source: 2025 PLANSPONSOR Defined Contribution Plan Recordkeeping Survey, June 2025 (2,681 plans).

  

Based on number of ESOPs, 2025 PLANSPONSOR Recordkeeping Survey, June 2025.

  

Based on number of defined contribution plan participants, 2025 PLANSPONSOR Recordkeeping Survey, June 2025.

  

Based on 2024 PRT sales based on assets, LIMRA, U.S. Group Annuity Risk Transfer Survey, Q4, 2024.

   DALBAR’s 2025 Pyramid of Communications Excellence, June 2025.  

DALBAR’s 2025 Pyramid of Communications Excellence, June 2025.

  

Corporate Insight, Retirement Plan Monitor - I Report, May 2025

  

DALBAR’s 2025 Pyramid of Communications Excellence, August 2025.

  

Corporate Insight, Retirement Plan Monitor Report, February 2025.

  

Rated 4.8 out of 5 stars on iOS App Store.
Rated 4.7 out of 5 stars on Google Play Store.
As of March 2025.

  

PLANADVISER Retirement Plan Adviser Survey, November 2025.
Top ranking for mobile app by NAPA's Advisors Choice Awards, September 2025.

  

2025 PLANADVISER Retirement Plan Adviser Survey, November 2025.

  

2024 PLANADVISER Retirement Plan Adviser Survey, February 2025.

  

Best-in-class in the <$5M category for recordkeeping platform, participant services, investments and fees.

  

©Escalent. Cogent Syndicated, DC Participant Planscape®, July 2025

  

Named to the 2026 World's Most Ethical Companies list by Ethisphere. Principal has been recognized 15 of the 20 years the list has been published, March 2026.

  

©Escalent. Cogent Syndicated, Retirement Plan Advisor Trends, October 2025.

  

Chief Security Officer (CSO) Award, June 2025.

  

Insurance products and plan administrative services provided through Principal Life Insurance Company®, a member of the Principal Financial Group®, Des Moines, IA 50392.